Search Engine Optimisation - Terms & Conditions
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(By placing an order with VermaDesign, you confirm that you are in agreement with and bound by the Terms and Conditions below)
Definitions
| VermaDesign | Refers to Mr Devender Singh Verma T/A VermaDesign of 63 Princes Avenue, Tolworth, Surrey KT6 7JL. |
| The Client | The company or individual requesting the services of VermaDesign |
Service Provided
1. These Terms & Conditions apply to the services of VermaDesign and the provision of Search Engine Optimisation (SEO) in an effort to improve the position of the Client’s designated website(s) within the internet search engines.
2. VermaDesign will only carry out work for Clients that are of the age of 18 years or above.
3. A detailed specification of the SEO work to be carried out is contained within the Specification Document. VermaDesign will only carry out work where a signed copy of the Specification Document has been received along with payment of the Deposit.
4. It is not possible for VermaDesign to give a 100% guarantee for any precise placement or ranking on any search engine nor can VermaDesign quantify the level of increased traffic or sales, as a result of the SEO campaign.
5. If VermaDesign does not produce significantly improved rankings across the major search engines after the initial six-month service, then the service will be extended for a time period agreed upon by concerned parties, at no additional cost. The level of improvement will be gauged by comparing current search engine rankings against the search engine rankings of when optimisation commenced.
6. This service excludes Advertising, Pay-per-click (PPC) programs, Web Design and any other specialised services mentioned or not mentioned in the Specification Document.
7. VermaDesign is committed to ethical SEO (please refer to the Code of Ethics); and employs only those services which meet with complete approval from established major search engines and comply with all engine guidelines.
Fees / Payment
8. A Deposit is required from any new client before any work is carried out.
9. Any outstanding accounts for work carried out by VermaDesign are required to be paid in full, no later than 30 days from the date of the invoice unless by prior arrangement with VermaDesign.
10. Once a Deposit is paid and work completed, the Client is obliged to pay the balance of payment in full. VermaDesign will contact Clients via email and telephone to remind them of such payments if they are not received when due.
11. VermaDesign reserves the right to disregard the Deposit and request the entire payment prior to commencing work on the Client’s website.
12. If accounts are not settled or VermaDesign has not been contacted regarding the delay, VermaDesign reserves the right to pass such cases to the Small Claims Court to pursue payment. Non payment can result in county court judgements (CCJ’s) being added to the Client’s credit rating.
Cancellation / Refunds
13. Clients may cancel the SEO agreement with VermaDesign by making a request in writing. A refund will only be made available if the Client provides a valid reason for cancellation and in any event if work has not already commenced.
Client Commitments
14. The Client should not have any duplicated websites, content or pages, redirects or doorway pages. The Client must declare all duplications, redirects and doorway pages to VermaDesign prior to placing an order and must either confirm the duplications, redirects and/or doorway pages have been removed or provide consent for VermaDesign to remove them.
15. The Client does not or has not requested or exchanged links with link farms or undertaken any spamming techniques which may harm the web site's ranking with Google.
16. If the Client makes any changes to the optimised pages created by VermaDesign, or does not implement the changes advised by VermaDesign, any commitment placed will become void immediately.
17. VermaDesign follows a strictly ethical SEO policy and may make void any commitment should it be discovered that the Client has participated in actions considered spamming by the search engines like:
- Making use of hidden links.
- Links to link-farms, Free-for-all (FFA) link pages, etc.
- Use of page redirect or cloaking techniques.
- Use of automated web site submission software or websites.
- Any other unethical technique.
18. Employment of third-party SEO services during the terms of service with VermaDesign, without expressed written approval, contravenes the terms of service and voids the SEO agreement. No refunds will be provided.
19. VermaDesign is not liable for content found on Client sites nor for any third party matters related to said content. VermaDesign is not liable for any loss of engine ranking(s) that arise from the employment of features or techniques that have been added to the Client’s site(s) by a third party and without our approval or knowledge, be they pre-existing or added after the fact, so long as this service agreement is in effect. VermaDesign is not accountable for any third party SEO services employed on the site before or during this service agreement.
Disclaimer and Limitations of Liability
20. VermaDesign cannot take responsibility for any copyright infringements caused by materials submitted by the Client. We reserve the right to refuse any material of a copyrighted nature unless adequate proof is given of permission to use such material.
21. VermaDesign will not be liable for costs incurred, compensation or loss of earnings due to the failure to meet agreed deadlines.
22. VermaDesign shall not be responsible for URLs dropped or excluded by a search engine for any reason.
23. VermaDesign shall not be responsible for delays or failure of performance resulting from Internet Service Provider delivery problems or failure, or any communication or delivery problems associated with Client's receipt of data. VermaDesign shall not be responsible for acts or causes beyond their control, including but not limited to: acts of God, strikes, lockouts, communications line or equipment failures, power failures, earthquakes, or other disasters.
24. VermaDesign do not represent or warrant that Client’s URLs will achieve a favourable position, or any position, within a particular search engine.
25. Whilst every endeavour will be made to ensure that the amendments made to the Client’s website are free of errors, VermaDesign cannot accept responsibility for any losses incurred due to the malfunction of the website or any part of it caused by any such amendment.
Complaints
26. VermaDesign has adequate insurance in the form of Public Liability & Professional Indemnity Insurance. A copy of this policy is available on request.
27. If the Client experiences a problem with the service provided by VermaDesign, they should raise the matter clearly outlining the grounds for complaint in writing. VermaDesign will acknowledge receipt of the complaint and provide an initial response within seven days of receipt. A full and considered response to the complaint should be completed within 30 days and any subsequent remedy implemented with the minimum of delay.
Privacy
28. VermaDesign will not share or sell any Client details with third party companies, without the express consent of the Client. VermaDesign will only email or contact Clients about work related matters.
Notice of Change
29. Should VermaDesign waive any of these terms on an individual basis, this shall not affect the validity of the remaining clauses or commit VermaDesign to waive the same clause on any other occasion.
30. VermaDesign reserves the right to change or modify any of these Terms or Conditions at any time. Should clarification of any of the above be required please contact us. An up-to-date copy of these Terms and Conditions is available at http://www.vermadesign.co.uk/terms-conditions/.
Last updated: 9 November 2009